Product Liability Insurance

Insurance Protection for Businesses That Make, Sell, Distribute, or Import Products

Product-based businesses face risks long after a product leaves the warehouse, store, production facility, or fulfillment center. If a product allegedly causes bodily injury, property damage, illness, allergic reaction, contamination, or another covered loss, the business may face a claim.

Foray Insurance Group LLC helps manufacturers, ecommerce businesses, wholesalers, distributors, retailers, private label brands, and product-based businesses evaluate product liability insurance options based on the products sold, sales channels, revenue, distribution, contracts, and risk exposure.

Who May Need Product Liability Insurance?

Product liability insurance may be important for a wide range of product-based businesses across industries and sales channels.

Manufacturers & Brands

  • Manufacturers
  • Contract manufacturers
  • Private label brands
  • Product designers

Retail & Ecommerce

  • Ecommerce businesses
  • Retail businesses
  • Businesses selling on online marketplaces
  • Businesses selling through retailers or distributors

Supply Chain

  • Wholesalers
  • Distributors
  • Importers
  • Consumer goods companies

Specialty Products

  • Food and beverage businesses
  • Cosmetic and personal care brands
  • Health and beauty product companies
  • Industrial product companies

What Product Liability Insurance May Address

Bodily Injury Claims

Product liability coverage may help address certain claims alleging that a product caused bodily injury, illness, allergic reaction, contamination, or physical harm.

Property Damage Claims

Coverage may apply to certain claims alleging that a product caused damage to someone else's property.

Products and Completed Operations

Product liability is often connected to products and completed operations coverage. Businesses should review whether this coverage is included, excluded, limited, or requires separate placement.

Legal Defense Costs

Product liability policies may help pay certain legal defense costs for covered claims, subject to policy terms, conditions, exclusions, and limits.

Retailer and Vendor Requirements

Retailers, marketplaces, distributors, and vendors may require proof of product liability insurance before allowing products to be sold through their channels.

Contractual Insurance Requirements

Contracts may require specific limits, additional insured status, waiver of subrogation, certificates of insurance, or other insurance terms.

Common Product Liability Insurance Challenges

Underwriters evaluate many factors when reviewing product liability risks. Understanding these challenges helps businesses prepare for the insurance placement process.

Product Type

Food, cosmetics, supplements, children's products, electronics, machinery, automotive parts, industrial products, and personal care products may each be viewed differently by carriers.

Manufacturing vs. Distribution

Carriers may review whether the business manufactures the product, imports it, labels it, distributes it, sells it, or relies on a contract manufacturer.

Private Label Exposure

Private label businesses may be treated like manufacturers because the product is sold under their brand name, even if production is outsourced.

Ingredient or Component Risk

Products with ingredients, formulas, components, batteries, chemicals, consumables, or safety-sensitive uses may require special review.

Sales Channels

Selling through ecommerce platforms, retailers, wholesalers, distributors, salons, marketplaces, or international channels may affect insurance requirements.

Product Recall

Product liability insurance may not automatically cover the cost of recalling a product. Product recall coverage may need to be reviewed separately.

International Sales

Selling products outside the United States may create additional underwriting and coverage considerations.

Related Product Business Coverages

Product-based businesses often need more than just product liability insurance. A comprehensive risk management approach may include several related coverages.

1

Commercial General Liability

May help address premises liability, certain operations-related claims, and products and completed operations depending on the policy.

2

Commercial Property Insurance

Can help protect inventory, equipment, raw materials, finished goods, and business personal property.

3

Business Income Insurance

May help replace lost income after a covered property loss disrupts business operations.

Product Recall Coverage

May help address certain costs associated with withdrawing a product from the market, subject to policy terms.

Cyber Liability Insurance

Product businesses that sell online, collect customer data, use ecommerce platforms, or process payments should review cyber liability coverage.

Cargo and Transit Coverage

May help protect goods while they are being shipped or transported.

Workers Compensation Insurance

Businesses with employees should review workers compensation requirements and coverage needs.

Information Helpful for a Quote Review

To review product liability insurance options, gathering the following information in advance helps streamline the process and ensures a more accurate evaluation of your coverage options.

01

Business Details

Business name and address, description of products sold, product labels or website if available.

02

Revenue & Sales

Annual revenue, projected revenue, sales channels, and states or countries where products are sold.

03

Manufacturing & Supply Chain

Manufacturer or contract manufacturer details, ingredient or component details if applicable, and inventory values.

04

Insurance & Requirements

Current insurance policy if available, vendor or retailer insurance requirements, and prior loss history if available.

Related Coverages

Foray Insurance Group LLC can help product-based businesses review a broad range of insurance coverages to address the risks associated with making, selling, distributing, or importing products.

Manufacturing Insurance

Commercial General Liability

Commercial Property Insurance

Business Owners Policy

Cyber Liability Insurance

Product Recall Coverage

Cargo and Transit Coverage

Home Based Business Insurance

Ready to Review Your Insurance Options?

Whether you own rental property, manage a business, serve clients as a referral partner, or need personal insurance guidance, Foray Insurance Group is ready to help.

Contact Information

Foray Insurance Group LLC
Independent Insurance Agency

Foray Insurance Group LLC

Independent Insurance Agency
Illinois | Minnesota

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Foray Insurance Group LLC is an independent insurance agency. Insurance products are subject to carrier availability, underwriting approval, policy terms, conditions, and exclusions.